Le Mercœur is a bespoke Mauritian fishing-charter experience, combining offshore adventure, refined comfort and warm island hospitality.
This project was commissioned and led by Voilà for its client, Le Mercœur. Working under Voilà’s creative direction, our role was to design elements of the visual identity and develop supporting brand applications. These included the logo system, colour and typographic treatments, graphic elements and selected branded touchpoints.
The resulting identity balances the excitement of sportfishing with quiet luxury, reflecting the yacht’s performance, craftsmanship and personal approach to hospitality.
